Campaign Chat is now generally available
For Anyone setting up a campaign — especially self-serve users who don't know what every form field means.
Campaign Chat is on for everyone (no more feature flag). It's a back-and-forth chat where users describe what they want; the assistant suggests channels, finds products in their store, fills in the marketable event and ref URL, and lets them attach a discount — all without leaving the conversation.
Why it matters: Setting up a campaign meant filling out a long form and remembering to attach the right products, discount, and event details. Most users didn't bother and shipped half-configured campaigns.
First-run experience: pick channels, see a campaign, then claim the workspace
For Top-of-funnel prospects evaluating Glowtify, plus anyone running demo calls who wants a no-login walkthrough.
A prospect can now land on glowtify.com, pick channels and a moment, and watch a real campaign generate in their browser — including a creative concept, a review screen, and template power-ups — before ever signing in. Once they're hooked, they sign in and claim the workspace.
Why it matters: Prospects had to sign up before they could see anything, which is a huge ask when they don't know if the product is worth their email address.
Demo data is no longer just for prospects
For CSMs running demo or onboarding calls with new clients, and clients who haven't accumulated enough data yet to see the dashboards come alive.
Logged-in stores can now toggle demo data on inside Analytics and Geo monitoring. The store's own data stays untouched; the demo state shows what the dashboards would look like with more activity flowing through.
Why it matters: When a CSM was pitching the analytics tab on a call, a brand-new client's dashboard was empty and unconvincing. Demo data only existed in the unauthenticated onboarding flow.
Agency Board: notifications tab and better filtering
For Agency users managing 10+ stores from one Glowtify account.
The agency board now has a notifications tab that surfaces what needs attention across all managed clients in one place. The store filter also gained hide-empty-stores, select-all, and clear-all controls.
Why it matters: Agencies managing many clients had to click into each store to see if anything needed attention. Filtering 50 stores one checkbox at a time was tedious.
Calendar previews for blog posts and emails
For Anyone using the calendar to review or plan content — especially heavy weekly users.
Calendar cards for blog posts and emails now show a preview of the actual content right inside the card, instead of just the title.
Why it matters: Users had to click each item in the calendar to remember what was actually scheduled. Reviewing a week of content was 20 clicks.
Engagement metrics from Google Analytics in the dashboard
For Anyone making content decisions based on GA — wanting to see whether traffic actually engages, not just lands.
Google Analytics engagement metrics are now pulled into the Glowtify analytics view alongside the existing traffic numbers.
Why it matters: Users could see how many sessions a campaign drove but not whether visitors actually engaged with what they landed on.
Default email template now picks up brand colors
For Brand-new users generating their first emails — particularly those evaluating Glowtify in the first session.
When a new user generates their first email, the default template now applies the store's brand colors automatically — so the very first email already looks like theirs out of the box.
Why it matters: First-generated emails looked generic, which made the brand-application story feel weaker than it actually is.