Meet Glowtify

Built for the companies that build everything else.

Glowtify is the AI marketing system for B2B companies that want to get seen and get leads, but don't have a marketing team. Most of our customers are manufacturers, distributors, industrial suppliers, and service companies across Canada and the United States.

The Glowtify team gathered together

Meet the founders

We're a team of technologists, engineers, go-to-market experts, and creatives with one shared goal: build the marketing system that legacy businesses trust to dominate their next decade.

  • Marc Allard

    Marc Allard

    Co-Founder & CEO

  • JP Arcand

    JP Arcand

    Co-Founder & CRO

  • Olivier Fradette-Roy

    Olivier Fradette-Roy

    Co-Founder & CTO

  • Alexandra Lefort

    Alexandra Lefort

    Co-Founder & Creative Lead

Our board of directors

  • Marc Allard

    Marc Allard

    CEO, Co-Founder and Chairman of the Board, Glowtify

  • JP Arcand

    JP Arcand

    CRO, Co-Founder, Glowtify

  • Julien Roy

    Julien Roy

    Associate, Accelia Capital

  • Kevin Madill

    Kevin Madill

    Partner, Graphite Ventures

  • Steve Desjarlais

    Steve Desjarlais

    Former CEO and Co-Founder, Heyday

Our investors and advisors

  • Étienne Mérineau

    Étienne Mérineau

    General Partner, Telegraph Ventures

  • Sébastien Leduc

    Sébastien Leduc

    Former Co-Founder & COO, Workleap

  • Anh Khoi Truong

    Anh Khoi Truong

    Former Global Chief Consumer Data & Digital Operations Officer, L'Oréal

  • Olivier Blais

    Olivier Blais

    Co-Founder & Head of Decision Science, Moov AI

  • Yves-Gabriel Leboeuf

    Yves-Gabriel Leboeuf

    Former CEO & Co-Founder, Flinks

  • Édouard Truong

    Édouard Truong

    CEO, Cardigan Agency

  • Alan Horic

    Alan Horic

    CEO & Business Strategist, Prosomo Agency

  • Jean-François Fortin

    Jean-François Fortin

    Former VP/Associate, Sid Lee

  • Claude Fortin

    Claude Fortin

    Former VP Marketing & Merchandising, Les Boutiques San Francisco

  • André Allard

    André Allard

    Former VP, Sales & Marketing, Astral

Backed by funds focused on innovation & growth

Accelia CapitalDev/CapSprout FundTelegraph VenturesGraphite Ventures

Our story, so far

Glowtify launched in 2022 as a marketing platform for DTC and e-commerce brands. In February 2026 we refocused the company on B2B, where most of our customers are manufacturers, distributors, industrial suppliers, and service companies.

  1. May 2022

    Glowtify was founded

  2. January 2023

    Glowtify Beta Release

  3. October 2023

    1st Generative Feature Launched

  4. January 2024

    500+ Active Users

  5. September 2024

    1st paying customers

  6. October 2024

    L-Spark Accelerator

  7. February 2025

    Pre-Seed round funding, team of 11

  8. August 2025

    Seed round funding, team of 22

  9. February 2026

    Strategic pivot away from ecommerce, toward B2B industrial teams

Core values

Trust

We earn trust through competence, integrity, and care — in every small action, every day. We assume good intent, give honest feedback, and take ownership as one team.

Winning

We play to win, not to coast. Discipline, teamwork, and resilience drive us forward — because performance beats tenure and collaboration beats ego.

Speed

Speed is survival. We learn fast, act decisively, and treat failure as feedback. Progress always matters more than perfection.

Delight

Satisfaction is expected. Delight is our promise. We listen, anticipate, and go beyond what's required to make every interaction feel effortless and human.

Frequently Asked Questions

Related

Ready to grow with us?

Book a 30-minute call. We'll show you what your business looks like in Glowtify, and where your buyers are already searching for what you sell.